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Personal Systems Marketing Manager Norway

Job ID 3012046 Location Fornebu, Norway Date posted 10/13/2017

At HP, we believe in the power of ideas. We use ideas to put technology to work for everyone. Moreover, we believe that ideas thrive best in a culture of teamwork. That is why everyone - at every level in every function, is encouraged to have original ideas, to express them and to share them. We trust anything can be achieved if you believe in it, and we will invest in your ideas to change lives and the way people work. This vision is what sets us apart as a company. At HP we work across borders and without limits. Global virtual teams share resources and pool their big ideas to solve business issues and meet personal goals. Everyone is valued for the unique skills, experiences, and perspective they bring. That is how we work at HP. And this is how ideas and people grow.

HP is a proven leader in personal systems and printing, delivering innovations that empower people to create, interact, and inspire like never before. We leverage our strong financial position to extend our leadership in traditional markets and invest in exciting new technologies.


HP has an impressive portfolio and robust innovation pipeline across areas such as:

  • blended reality technology - our unique Sprout by HP will change the way people do things  
  • 3D printing  
  • multi-function printing  
  • Ink in the office  
  • tablets, phablets, notebooks  
  • mobile workstations 

As the Marketing Manager for Personal Systems You will join the Personal Systems General Western (GWE) Europe Marketing team, which executes and continuously improves our world-class marketing campaigns by devising integrated, choice-full and relevant customer journeys across Switzerland, Belgium, Netherland, Denmark, Norway, Sweden and Finland.  As consumer and commercial Personal Systems Marketing Manager for Norway You will own the holistic brand experience for our personal system products (Notebooks, Desktops, Workstation, accessories & service) along with the corresponding field marketing budget. By effectively executing HP defined marketing campaigns, you will be a key leader in bringing our brand to life every day, to amaze our customers and conquer new markets while enhancing the overall brand experience. Winning requires constant attention to detail and determination in an ever changing environment.

As the ideal candidate you have at least 5 years of work experience and a proven track-record in marketing, ideally in both BtoC and BtoB. Fluent in English and Norwegian, You will be responsible for end to end marketing campaign execution. Closely working with local business group team, executing integrated marketing campaigns ATL/BTL including digital and social. Successful job metrics include revenue and GM country targets, brand metrics, digital performance KPIs such as reach, conversion, engagement and efficient budget management.


Responsibilities and metrics

  • Develop overall Personal Systems strategic marketing plan & detailed customer segment marketing plans for Norway
  • Cross business unit single point of marketing contact in local management meetings 
  • Coordinate PR/ Social media planning and drive execution with communications and the SoMe team
  • A strategic partner that thinks demand generation and lead nurturing for BtoB and digital/social-first for BtoC
  • Driven by insights and data, with engaging story telling across all customer touch-points. 
  • Excellent communication towards peers, executive management and agencies
  • Efficient budget spending with a focus on ROI
  • Achievement of quarterly business, marketing and brand goals


Qualifications

Education & Skills:

  • University or Bachelor degree preferred in Marketing, Business Administration, Management, Economics or equivalent experience
  • Fluent in English and Norwegian, other Nordic languages a plus


Experience Required:

  • Minimum 5 years marketing experience
  • Strong communication skills working with senior level management


Thanks for taking the time to review our job, if you think it is a match to your experience and interests please apply today, we are eager to learn more about you!